SERG
sr. art director
& designer
WORK THAT MADE IT OUT OF THE GROUP CHAT
•
WORK THAT MADE IT OUT OF THE GROUP CHAT •
projects
Delta Bingo & Gaming | 2025
The one where we created the Gran-Masters, three bingo-granny pros who taught tips, challenged players, and made Delta Bingo exciting for a new generation.
WeRPN | 2025
The one where we promoted WeRPN membership by showing how practical benefits bring RPNs together as a powerful community.
Delta Bingo & Gaming | 2025
The one where we sent Human Bingo Balls roaming across Toronto, turning heads and building a citywide buzz for Delta Bingo’s new Etobicoke location.
WeRPN | 2023
The one where we made a report look as broken as the system to raise awareness and drive action.
🏆
CPRS Ace Awards | Healthcare Campaign of the Year
🏆
CPRS Ace Awards | Marketing Communications Campaign of the Year
🏆
CPRS Ace Awards | Best Use Of Media Relations
🏆 CPRS Ace Awards | Healthcare Campaign of the Year 🏆 CPRS Ace Awards | Marketing Communications Campaign of the Year 🏆 CPRS Ace Awards | Best Use Of Media Relations
Delta Bingo & Gaming | 2023
The one where we brought Delta Bingo online and turned everyday places into jackpot celebrations.
Cigar Box | 2023
The one where we introduced Cigar Box by pairing bold wine tastings with bold haircuts at Crows Nest barbershops.
🏆
CPRS Ace Awards - Bronze
🏆
IABC Ovation Awards - Excellence
🏆 CPRS Ace Awards - Bronze 🏆 IABC Ovation Awards - Excellence
Delta Bingo & Gaming | 2023
The one where we measured bingo excitement one scream at a time with a soundproof booth.
Santa Rita 120 | 2023
The one where we showed 120 ways to enjoy Santa Rita 120, proving it fits any occasion.
Three Finger Jack | 2023
The one where we introduced Three Finger Jack with letterpress posters and made it B.C.’s most-wanted wine.
🏆
IABC Ovation Awards - Merit
🏆 IABC Ovation Awards - Merit
Delta Bingo & Gaming | 2022
The one where we let players dab and dance in 90s-style Delta Bingo tracksuits.
Lightlife | 2021
The one where we showed Lightlife’s simple, plant-based, and delicious ingredients in fun social posts.
Bell SAM | 2019
The one where we promoted Bell SAM’s precise targeting with a playful, engaging video.
CAA + Manulife | 2018
The one where we captured relatable home video moments with no ending, because CAA and Manulife have you covered.
Microsoft | 2018
The one where we showed how every woman can use Microsoft Surface in her own way.